White label

iGaming software

Launch your online casino and sports betting platform seamlessly using MGA or Curacao Licensed iGaming platform. Benefit from a top-tier sportsbook with custom odds and a comprehensive casino software offering 12,000+ games. Enjoy a dedicated back office, affiliate & bonus systems, and a highly scalable infrastructure for your success.

Why White Label iGaming software ?

White label iGaming software is part of Upgaming’s Enterprise iGaming Platform. The only thing white label solutions lack is the possibility to customize, thus limiting your ability to create a brand that can fully reflect your needs. If customization isn’t what you are looking for, then a white label solution is ideal for you. However, you can always opt for Upgaming’s Enterprise Platform, which gives you a perfect mix of white label and turnkey solutions, allowing you to fully customize and launch an exclusive platform tailored to your needs.

iGaming Platform

Fully comprehensive iGaming platform with highly optimised environment for scaling your operations and tailor made features that work seamlessly with each other

Casino Content​

Access Wide range of casino content (12 000 + Games) from industry leading slots, live casino and table game providers, as well as exclusive in-house mini games

Comprehensive Sportsbook​

Top-tier sportsbook software offering an extensive range of live and pre-match events, custom odds curated by over 120 in-house bookmakers, a robust back office with affiliate and bonus systems, and scalable software tailored to iGaming Operations.

Integrated Payments

Ready-to-go payments solution for licensed iGaming operators, with all major payment networks and currencies, including fiat, crypto, bank transfers, and e-wallets. Making it easier for your customers to deposit and withdraw without a hustle.

Licensed

Benefit from one of the key advantages of white label iGaming solutions by launching your operations with licenses from Curacao or the MGA, saving you the time required for the licensing process.

Comprehensive Back Office

Access a fully comprehensive back office system that empowers you to strategize and oversee your operations from a single, highly adaptable platform, equipped with advanced analytics and reporting features for comprehensive management.

Fastest Market Entry

White label solution enables you to Start you iGaming business within a 2-3 months, saving time on team recruitement, software development, integrations and licenses

Multi Device Compatibility

Upgaming’s iGaming platform is optimized for mobile, desktop and tablet (Well, it’s optimized for all the devices that can run browsers)

Risk Management

Our customer support, anti-fraud, and bookmakers teams are constantly monitoring respective fraudulent activities and saving you from all the potential pain points from chargebacks to fraudulent events

120 + In House Bookmakers

The Team of 120+ bookmakers at Upgaming is constantly crunching numbers to provide the best odds for over 112 000 Events and 5 200 unique markets.

Affiliate System

launch and manage all your SEO, influencer and referral campaigns from a single unified dashboard helping you streamline the whole process from recruiting affiliates to managing their commission types

CRM

Fully comprehensive CRM optimized for iGaming operators, Simplifying the process for user acquisition and retention

Bet Builder

Exclusive tool to let your customers customize their bets and bring their betting experience to another level

Enterprise Platform

White Label

Turnkey

API

IGaming Platform

Included

Included

Included

Your Platform

Payments

Included

Included

Only Software

Not Included

UI & UX Customization

Fully Customizable

Logos and Colors only

Possible, Limited

Impossible

Software customization

Fully customizable

Not Included

Not Included

Not Included

Scalability

Highly Scalable

Limited

Limited

Highly Scalable

Data Warehouse

Included with custom reporting

Not Included

Not Included

Not Included

3rd Party integrations

Included

Not Included

Not Included

Not Included

Managed Services

Included

Included, Limited

Included, Limited

Not Included

Casino Content

Included

Included

Included

Included

Additional Game integrations

Included

Not included

Not included

Not included

Exclusive Sportsbook

Included

Included

Included

Via API & Feeds

Highly Scalable Sportsbook

Upgaming’s white label solution as well as Enterprise iGaming platform includes in house Top-tier sportsbook, offering an extensive range of live and pre-match events, custom odds curated by over 120 in-house bookmakers, a robust back office with affiliate and bonus systems, and scalable software tailored for iGaming Operations.

112 000 +

Live Events

5200 +

Markets

96 000 +

Pre Match Events

140 +

Sport Types

Fully comprehensive Casino content

Upgaming’s white label casino solution comes with fully comprehensive online casino content from our Game Aggregator including slots, live casino, table games, and exclusive in-house mini games from industry-leading game developers. This helps you save time on signing separate deals with game providers and manage over 12 000 casino games from a single, user-friendly dashboard.

Logo of Amusnet Interactive (Former EGT)

Highly Scalable iGaming Platform

Upgaming’s iGaming Platform is a core of our white label solution, that unifies all the tools, features, and APIs in a highly scalable environment and can be managed with a fully comprehensive back office.

Comprehensive dashboard

Take a quick glance at the performance and KPIs of your business and get real-time updates

Advanced analytics and reporting

Delve deeper into data, analyze actions based on groups or individually

Customizable reporting

Create custom reports and visual dashboards based on your needs

Affiliate management tools

Launch all your affiliate projects from a centralized platform

Player Management

Manage players' accounts, including account registration, player data, and player activities

Customizable Casino limits

Set limits and restrictions on player activities, such as deposit and withdrawals

Game Management

Manage the game portfolio or Rearrange the content based on your market needs

Anti fraud AI

Ensure the safety of the casino's operations

Payment System

Upgaming’s payment system is a fully comprehensive ready-to-go solution for white label and Enterprise iGaming platforms, providing access to all the major payments and currencies, including fiat, crypto, bank transfers, and, e-wallets. Thus, making it easier for your customers to deposit without a hustle.

Affiliate System

Upgaming’s igaming centric affiliate management system Enables you to launch and manage all your SEO, influencer, and referral campaigns from a single unified dashboard, helping you streamline the whole process from recruiting affiliates to managing their commission types (including CPA, Rev Share, Hybrid) as well as the duration of each campaign.

CRM

CRM is a core for understanding your users and managing your marketing and affiliate actions to drive the best results. Upgaming’s CRM is fully optimized for iGaming operators, simplifying the process of user acquisition and retention enabling you to group your users and plan or automate your activities and marketing campaigns based on the group preferences.

Bonus System

Streamline the whole process from user acquisition to retention, with integrated gamification and custom bonus creation modules, as well as Upgaming’s in-house AI, constantly monitoring user activities and cooperating with Upgaming’s in-house CRM, providing users with relevant bonuses that serve for their reactivation.

Advanced Reporting and Analytics

Upgaming’s fully comprehensive analytics and reporting tool is designed specifically for iGaming businesses. You can easily access the data you need with real-time reporting capabilities and a range of pre-designed templates. Plus, our customizable reporting tools give you the freedom to create bespoke reports tailored to your business’s unique needs.

Ready to Start your online casino?

FAQ

White label is a ready-made solution that gives you access to the iGaming platform, including the casino and sportsbook software. In a nutshell, with a white label solution, you are getting a complete iGaming platform, with a back office, CRM software, bonus system and affiliate system, payments, and licensing.

While white label solution is an off-the shelf platform, the turnkey solution is a fully customizable product. Moreover, the turnkey solution does not incorporate payment system and licensing, while white label solution has it all.

Generally, it takes 1-2 months to launch your white label platform.

We can add specific design customizations to the white label solution per your request, but the platform and content can not be customized. 

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The product has been superseded by more advanced Enterprise Platform

The solution has been superseded by highly scalable, enterprise iGaming platform, which comes with premium technical support and is available only for Tier one operators allowing them to scale and customize their operations.